Our origin story 

40Form emerged out of frustration.

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By my late 20s, I had meandered down several traditional career paths - medicine, divinity, business. I had answered enough questions correctly to receive degrees in chemistry and religion, and to land a job in consulting.

All the while, the real questions of my life evaded me: Who am I? What do I want?

I read more purpose-finding books than I care to admit. I found that most presented overly simplified frameworks and offered few questions to access and make sense of my complex inner world.

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I yearned for a structured approach to unpack who I was and a repository of data that I could lean on when making big decisions.  

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40Form is the practical, data-driven resource I wish I had.  

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Steve Dry

Creator, 40Form